The Rewards Bag

Our Work The Rewards Bag A smart reusable bag that rewards shoppers with personalized discounts, boosting sales and sustainability. CLIENT TA-TA OFFICE Uruguay Forgetfulness turned into an opportunity—The Rewards Bag not only helps the planet but also saves money. By integrating personalized discounts into a reusable bag, we created a solution that shoppers never leave behind. Challenge Inspiration Idea Growth AT A GLANCE 16% Sales increase AT A GLANCE +62% Registered customers growth AT A GLANCE 92% Reduction in new bag sales slide 3 of 2 Series Feature: For Humans, By Humans VML introduces For Humans, By Humans, a mini-documentary series celebrating the people and stories behind our impactful campaigns.  Watch the full story in this feature, inspired by VML's Human First philosophy.  For more information about this series, click here.  AWARDS 2025 CANNES LIONS Media GOLD LION RELATED CONTENT NEWS VML Grands and Glory at Cannes 2025 Cannes Lions: Discover VML’s award-winning work with 63 Lions and two Grands Prix in 2025 READ ARTICLE WHAT WE DO Brand Experience We create culture-shaping brands that connect emotionally and drive growth for our client partners. FIND OUT MORE