About the Role
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<h3 data-section-id="17g9p91" data-start="800" data-end="827"><span style="font-size: 11px">Global B2B events business hiring a Marketing Manager.</span></h3>
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<h3 data-section-id="17g9p91" data-start="800" data-end="827"><span style="font-size: 11px">Deliver campaigns across an international event portfolio.</span></h3>
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<h3 data-section-id="17g9p91" data-start="800" data-end="827"><span style="font-size: 11px">Focus on delegate acquisition and campaign performance.</span></h3>
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<h3 data-section-id="17g9p91" data-start="800" data-end="827"><span style="font-size: 11px">Requires 3-4 years B2B marketing experience, ideally events.</span></h3>
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<h3 data-section-id="17g9p91" data-start="800" data-end="827"><strong data-start="804" data-end="825"><br />About the company</strong></h3>
<p data-start="828" data-end="1225">A global B2B media and events organisation operating within the digital infrastructure and technology sector. The business delivers international conferences, content, and marketing solutions that connect senior decision-makers across a fast-growing global market. With an established audience and strong commercial performance, the company continues to expand its event portfolio internationally.</p>
<h3 data-section-id="1knp5so" data-start="1232" data-end="1263"><strong data-start="1236" data-end="1261">Role responsibilities</strong></h3>
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<li data-section-id="154t3vh" data-start="1264" data-end="1359">Deliver multi-channel marketing campaigns across an international portfolio of live events.</li>
<li data-section-id="vykty1" data-start="1360" data-end="1477">Support campaign planning, working closely with senior stakeholders to execute activity aligned to event targets.</li>
<li data-section-id="114q7u4" data-start="1478" data-end="1554">Drive delegate acquisition through email, digital, and social campaigns.</li>
<li data-section-id="1mujyyn" data-start="1555" data-end="1653">Manage audience segmentation and targeting within CRM systems to improve campaign performance.</li>
<li data-section-id="9k6ij4" data-start="1654" data-end="1743">Coordinate campaign assets and timelines to ensure activity is delivered effectively.</li>
<li data-section-id="2zugfv" data-start="1744" data-end="1826">Work closely with sales and events teams to support overall event performance.</li>
<li data-section-id="1qijmjh" data-start="1827" data-end="1920">Track and report on campaign performance, including registrations and engagement metrics.</li>
<li data-section-id="18u7z3o" data-start="1921" data-end="2000">Identify opportunities to improve campaign performance and audience growth.</li>
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<h3 data-section-id="1xortb1" data-start="2007" data-end="2037"><strong data-start="2011" data-end="2035">Candidate background</strong></h3>
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<li data-section-id="l71b5i" data-start="2038" data-end="2129">3-4 years’ experience in B2B marketing, ideally within events or a similar environment.</li>
<li data-section-id="11qomdd" data-start="2130" data-end="2224">Experience delivering multi-channel marketing campaigns across email and digital channels.</li>
<li data-section-id="1dgopc3" data-start="2225" data-end="2299">Strong understanding of delegate acquisition and campaign performance.</li>
<li data-section-id="c972wr" data-start="2300" data-end="2353">Familiarity with CRM systems and marketing tools.</li>
<li data-section-id="kwd6ez" data-start="2354" data-end="2429">Confident copywriter with the ability to engage professional audiences.</li>
<li data-section-id="n2cvxo" data-start="2430" data-end="2496">Organised and comfortable managing multiple campaigns at once.</li>
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<p data-start="2526" data-end="2776">If you have experience delivering B2B marketing campaigns, enjoy working on international events, and want to develop your ownership of campaign performance, then click apply or email to start a confidential conversation.</p>
<p><img src="https://counter.adcourier.com/bWFya2V0aW5nNi42NzcyOS4xMzEwOEBibXMuYXBsaXRyYWsuY29t.gif"></p>