About the Role
Title- Associate Director, Brand /Omnichannel Analytics- PHARMA Location- Remote Salary - $160-205k+ bonus + LTI Consultant- Eda Zullo, ezullo@smithhanley.com My client, a GLOBAL Bio Pharma Company, is seeking an "Associate Director, Brand/OmniChannel Analytics- PHARMA" Professional! This role will collaborate with commercial brand teams to develop omnichannel strategy. Key Responsibilities: Support Brand Stakeholders with their business objectives through data driven strategies Understand campaign needs and gather accurate data that can be measured Provide insights through all reporting measures for all omnichannel promotions Develop M/L algorithms for targeted campaigns Develop predictive models to identify HCP engagements Trouble shoot any data quality issues that may happen Implement KPIs for measurement of campaigns Qualifications: Master’s + 8 years, in data science/stat in the Pharmaceutical domain. Expertise in coding Python, SQL, or R Knowledge of patient -level data Expertise in M/L, promotion response and and predictive modeling Understanding the Omnichannel concepts along with working Google/Adobe Analytics Familiarity with compliance standards, data privacy, and pharmaceutical/healthcare industries. Experience working with Global Partners