PR & Communications Executive

PR & Communications Executive - Own the Story of a Much-Loved Lifestyle Brand (Hybrid) 📍 Kettering | 3 days in the office 💷 £30,000 - £35,000 | Permanent | Full-time Are you a creative, media-savvy PR professional who wants more than just another "corporate comms" role? We're working with a recognisable, feel-good UK lifestyle brand that people actually love. This isn't dull B2B PR - this is colourful products, gift guides, influencers, product launches, and storytelling that connects emotionally with consumers. As their first dedicated in-house PR hire, you'll have the freedom to shape how this brand is seen in the press. No gatekeepers. No layers of approval. Just real ownership, creativity, and impact. If you're the kind of PR who knows exactly who to call when you want coverage, this role is for you. Why this role is exciting: You'll be the standalone PR lead - you own the strategy You'll work with products people actually smile about You'll be pitching to national press, lifestyle magazines, online media, and influencers You'll support high-profile product launches and seasonal campaigns You'll see your work featured in gift guides, features, and media stories You'll have genuine creative freedom rather than being stuck in a corporate machine What you'll be doing: Creating and executing PR campaigns that get noticed Writing bold, compelling press releases that journalists actually want to read Securing coverage in magazines, newspapers, and digital media Building relationships with journalists, editors, bloggers, and influencers Leading influencer outreach, gifting, and collaborations Driving awareness around product launches and seasonal ranges Writing engaging blogs, website copy, and press content Spotting opportunities for gift guides, trends, and features Managing press samples and media seeding Tracking and celebrating your PR wins We want to hear from you if you: Have at least 3 years' PR experience Can demonstrate real media coverage wins Know how to get into print and digital press Are confident pitching to journalists Have experience with influencer outreach Love creative, consumer-focused brands Want autonomy rather than micromanagement