About the Role
<h2 data-section-id="1gd23x2" data-start="287" data-end="313"><strong data-start="290" data-end="311">About the company</strong></h2>
<p data-start="314" data-end="617">A leading international events business delivering large-scale exhibitions and conferences across multiple industry sectors. The organisation is known for building high-impact event brands that connect communities, drive commercial growth, and deliver measurable value for both exhibitors and attendees.</p>
<p data-start="619" data-end="787">With a growing global portfolio, the business offers strong career progression, exposure to high-performing teams, and the opportunity to work on market-leading events.</p>
<h2 data-section-id="hv20gr" data-start="794" data-end="824"><strong data-start="797" data-end="822">Role responsibilities</strong></h2>
<ul data-start="825" data-end="1586">
<li data-section-id="hwfez2" data-start="825" data-end="917">Deliver integrated marketing campaigns across a portfolio of B2B exhibitions and events.</li>
<li data-section-id="w0lcsz" data-start="918" data-end="1043">Drive visitor and exhibitor engagement through multi-channel activity including email, digital, social, and partnerships.</li>
<li data-section-id="126p1yo" data-start="1044" data-end="1161">Support campaign planning, working closely with senior stakeholders to align activity with commercial objectives.</li>
<li data-section-id="1yf4jjo" data-start="1162" data-end="1249">Manage audience segmentation and CRM activity to improve targeting and performance.</li>
<li data-section-id="n1e7r3" data-start="1250" data-end="1334">Collaborate with sales teams to support lead generation and exhibitor retention.</li>
<li data-section-id="19712ce" data-start="1335" data-end="1413">Oversee campaign performance, tracking registrations, engagement, and ROI.</li>
<li data-section-id="c7wn0r" data-start="1414" data-end="1506">Coordinate content, assets, and timelines to ensure campaigns are delivered effectively.</li>
<li data-section-id="18u7z3o" data-start="1507" data-end="1586">Identify opportunities to improve campaign performance and audience growth.</li>
</ul>
<h2 data-section-id="ewi6ke" data-start="1593" data-end="1622"><strong data-start="1596" data-end="1620">Candidate background</strong></h2>
<ul data-start="1623" data-end="2126">
<li data-section-id="11lkw0z" data-start="1623" data-end="1688">3-5 years’ experience in B2B events or exhibitions marketing.</li>
<li data-section-id="ljpc1v" data-start="1689" data-end="1756">Proven experience delivering multi-channel marketing campaigns.</li>
<li data-section-id="pv3xxk" data-start="1757" data-end="1861">Strong understanding of how marketing supports revenue, including delegate and exhibitor engagement.</li>
<li data-section-id="10xyjrp" data-start="1862" data-end="1922">Experience working with CRM systems and marketing tools.</li>
<li data-section-id="1ldpay1" data-start="1923" data-end="1981">Confident copywriter with strong communication skills.</li>
<li data-section-id="kweh4p" data-start="1982" data-end="2056">Highly organised and able to manage multiple campaigns simultaneously.</li>
<li data-section-id="1fbnh7u" data-start="2057" data-end="2126">Commercially aware with a proactive and results-focused approach.</li>
</ul>
<h2 data-section-id="1ln04na" data-start="2133" data-end="2154"><strong data-start="2136" data-end="2152">Closing note</strong></h2>
<p data-start="2155" data-end="2398">If you have experience delivering B2B event marketing campaigns, enjoy working across a portfolio, and want to take ownership of campaign performance, then click apply or email <strong data-start="2332" data-end="2360"><a class="decorated-link cursor-pointer" rel="noopener" data-start="2334" data-end="2358"></a></strong> to start a confidential conversation.</p>
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