B2B Outreach Specialist

B2B Outreach Specialist

Location:

Kyiv, Ukraine

Seniority:

Middle

Technologies:

Tech Writer

We are a growing B2B company focused on building a predictable outbound lead generation process. We are looking for a B2B Outreach Specialist who can manage daily outbound activities, create personalized outreach campaigns, and help generate qualified business conversations.

This role is execution-focused and suited for someone who is comfortable working with outbound systems, prospect research, messaging, and lead qualification. You will work closely with sales and marketing teams to improve outreach performance and pipeline growth.

• Research target companies, industries, and decision-makers

• Build and manage outbound lead lists

• Run personalized outreach campaigns via email and LinkedIn

• Write and test outbound messaging sequences

• Follow up with prospects and manage communication flows

• Qualify leads before passing them to the sales team

• Maintain CRM accuracy and outreach tracking

• Work with marketing on campaign targeting and positioning

• Monitor outreach metrics and improve response rates

• Use AI tools to speed up research, personalization, and workflow automation

• Experience in B2B outreach, lead generation, or SDR roles

• Strong written English communication skills

• Experience with LinkedIn Sales Navigator and outreach tools

• Understanding of B2B prospecting and sales funnels

• Ability to personalize outbound communication at scale

• Experience working with CRM systems

• Strong organizational and time management skills

• Familiarity with tools such as Lemlist, Clay, or similar tools

• Ability to work independently and manage daily outreach targets

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