/Communications and Digital Manager

Communications and Digital Manager

Londongbvia direct
// Job Type
Full Time
// Salary
GBP 32,000 - 40,000/year
// Salary Range
32,000–40,000 GBP / year
// Posted
2 months ago
// Seniority
manager

About the Role

You’ll work within a small, dedicated and talented team and will play a central role in shaping how Brain Research UK tells its story; leading the development of high-quality, impact led content that brings research and lived experience together to build support loyalty and increase public engagement and understanding. The role has real scope for impact and innovation and will work closely with colleagues from across the charity, including the CEO, to build on strong foundations. Core responsibilities within the role will include: Lead all digital communications, including website, social media and online campaigns Manage and create content for the website, overseeing written, visual and video Develop and deliver a planned schedule of communications activity across all channels. Develop and maintain a compelling library of supporter stories (written, film and imagery), ensuring appropriate permissions and coverage across key research areas Work with colleagues to source, craft and share stories that demonstrate impact and inspire support Collaborate with colleagues to translate funded research into clear, engaging stories that show how science changes lives Work closely with the fundraising team to optimise digital communications Engage with and respond to the organisation’s online community in a timely, supportive and professional manner Ensure consistent use of brand, tone and values in line with brand guidelines Track and analyse digital performance using tools such as Google Analytics and income reports, using insight to continuously improve effectiveness Report on how communications activity drives engagement, enquiries, donations and pledges Manage relationships with third-party agencies where required, including briefing, objectives and evaluation Coordinate corporate communications such as the annual review and impact report We would love to see applications from candidates with the following skills and experience: Previous experience within a communications role within a charity or similar organisation Demonstrable experience of leading on storytelling, narrative development or content creation that has driven engagement or fundraising outcomes, with the ability to identify the emotional heart of a story and shape it appropriately for different audiences and channels Experience planning and delivering social media content using a structured schedule Experience developing e-communications to build loyalty and engagement Experience managing website content Understanding of online community management and supporter engagement Confidence using analytics tools to measure and report on digital performance Excellent interpersonal skills and ability to build positive relationships with diverse audiences Emotional intelligence and sensitivity when engaging with people affected by medical conditions Understanding of how to use video and film across digital channels High level of attention to detail and accuracy Familiarity with CMS platforms, social media channels (e.g. Instagram, Facebook) and e-marketing tools (e.g. Mailchimp, DotDigital)

Tech Stack

Google AnalyticsCMS platformsMailchimpDotDigitalSocial Media

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