Trade & Campaigns Executive

About the opportunity Key Responsibilities Act as a thought leader for campaign strategy, proactively monitoring industry trends and identifying opportunities for innovation, growth, and competitive advantage within the market. Collaborate cross-functionally with internal stakeholders including Growth, Marketing, CRM, and Commercial teams to ensure seamless campaign execution and alignment with overarching business objectives. Develop and deliver high-impact campaign strategies and sales narratives, clearly communicating the value of multi-channel and multi-vertical campaign capabilities to internal and external stakeholders. Foster a collaborative and performance-driven work environment, setting clear growth strategies, defining priorities, and continuously monitoring progress toward business goals. Establish and maintain the annual trade campaign calendar, ensuring full alignment with the central marketing team and broader company strategy. Define and lead the commercial strategy for key occasions and special days, taking full end-to-end ownership of campaign planning, execution, and performance management. Monitor campaign performance and outcomes on a weekly and monthly basis, identifying improvement areas and implementing data-driven action plans to optimize results. Develop and execute CRM strategies, designing targeted action plans for defined user segments to drive engagement, conversion, and retention. Work closely with the Category Management team to design and optimize campaign structures that support category growth and commercial objectives. Track and analyze the performance of internal campaigns, implementing optimization strategies to improve key performance indicators such as conversion rate (CVR) and overall campaign efficiency. What you need to be successful At least 3–5 years of experience in e-commerce, campaign management, or commercial roles within an advertising agency, brand, or retailer environment, preferably in the FMCG sector. Familiarity with the latest trends and advancements in the commercial, marketing and campaign perspective. Proven experience in business development, campaign management and commercial Ability to think strategically and identify opportunities for business growth through campaigns Results-oriented mindset with a focus on achieving mutually beneficial outcomes Strong analytical skills to drive data-driven decision-making Excellent communication (fluency in English) and interpersonal skills, with the ability to effectively communicate with stakeholders. Ability to work in a fast-paced and dynamic environment with a strong sense of urgency and attention to detail If you are a results-driven, strategic thinker with a passion for driving growth and innovation, and thrive in a fast- paced, entrepreneurial environment, we would love to hear from you. Join our Trade & Campaigns team and help us shape the future of on-demand delivery globally Who we are Yemeksepeti is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index. What's in it for you Your rights arising from the processing of your personal data, within the scope of the Law on the Protection of personal data. You can find detailed information on the page of our Clarification Text at https://www.yemeksepeti.com/contents/kvkk-aday-aydinlatma-metni