About the Role
As a Senior Product Marketing Manager, you’ll be responsible for driving go-to-market strategies and executing marketing campaigns across multiple product categories. You’ll partner with product management, creative, research, legal, and others to bring new features and products to market, fuel customer growth, and shape Robinhood’s product narrative.
This role is based in our New York City, NY or Menlo Park, CA offices, with in-person attendance expected at least 3 days per week.
At Robinhood, we believe in the power of in-person work to accelerate progress, spark innovation, and strengthen community. Our office experience is intentional, energizing, and designed to fully support high-performing teams.
What you’ll do
Build and implement go-to-market (GTM) strategies and evergreen marketing campaigns to support product and feature launches
Develop differentiated and compelling messaging informed by market insights, customer research, and product expertise
Drive growth performance through data-backed marketing strategy, A/B testing, and a deep understanding of acquisition economics
Collaborate closely with internal partners and senior leadership to align on goals and evaluate marketing impact
Serve as a strategic advisor to product teams, helping inform roadmaps and product improvements based on user insights
What you bring
Strong communication and relationship-building skills across various levels and functions
Experience in consumer-facing marketing or product roles, ideally in tech or financial services
Fluency in marketing channels such as paid media, lifecycle, performance, and social
Comfort working in fast-paced, highly regulated environments
Ability to break down complex ideas into clear, accessible messaging for a broad audience
Familiarity with AI tools to enhance work efficiency
Strong analytical skills, including experience with testing methodologies like A/B testing
Tech Stack
paid medialifecycleperformancesocialA/B testing