About the Role
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<p>Role: Brand Director </p>
<p>Location: Remote</p>
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<p style="text-align: center;"><strong>We are Growers, We are Wholesalers, We are Producers, We Are Budtenders, We are Retailers, We are Partners, and We are Hiring</strong></p>
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<p style="text-align: center;">We’re looking for a Brand Director to shape and lead our brand strategy, bringing our story to life in a way that connects us with our audience and stands out in the market. This role will own our brand identity, lead impactful campaigns, and partner across teams to ensure a consistent and compelling brand experience everywhere we show up.</p>
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<p><strong>Your Impact: </strong></p>
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<li>Shape and continuously evolve the company’s overall brand strategy and positioning, ensuring alignment with business goals.</li>
<li>Define and clearly communicate our brand identity with target audiences.</li>
<li>Champion a consistent, high-quality brand experience across all channels and customer touchpoints.</li>
<li>Lead the development and execution of integrated marketing and promotional campaigns.</li>
<li>Partner cross-functionally with Sales, Product, and Operations to drive alignment and ensure the brand vision brought to life.</li>
<li>Leverage market research, customer insights, and competitive analysis to inform strategy, identify opportunities, and keep the brand relevant in a dynamic landscape</li>
<li>Manage the brand budget and metrics, establishing KPIs, tracking results, and optimizing efforts to drive measurable impact.</li>
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<p><strong>Your Strengths:</strong></p>
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<li>Proven experience leading brand strategy and executing campaigns</li>
<li>Strong understanding of brand positioning, storytelling, and customer engagement</li>
<li>Ability to influence and collaborate across teams and stakeholders</li>
<li>Data-driven mindset with a focus on results and continuous improvement</li>
<li>Strong project management and organizational skills</li>
<li>Comfortable balancing big-picture strategy with day-to-day execution</li>
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<p style="text-align: center;"><strong>If we are EMPATHETIC, HONORABLE & ACCOUNTABLE</strong></p>
<p style="text-align: center;"><strong>And we grow ourselves and business with GRIT then we will be</strong></p>
<p style="text-align: center;"><strong> CHAMPIONS OF CANNABIS</strong></p>
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<p><strong>Why Join Us: </strong></p>
<p>Holistic Industries offers a comprehensive benefits package, including competitive base pay, medical, dental, and vision coverage. We also offer a team member discount in our stores, a Health Savings Account, pet insurance, and a 401(K) with a company match. Additional benefits include company-paid short term and long-term disability, life and AD&D insurance and mental health and urgent care services. Team Members can also take advantage of our referral program and generous paid time off (PTO).</p>
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