About the Role
Head of Growth A high-growth, consumer-focused business is looking for a commercially driven Head of Growth to lead customer acquisition strategy across multi-channel marketing activity. This is a hands-on leadership role focused on driving high-volume customer demand, improving acquisition performance and scaling growth across both digital and offline channels. You’ll take ownership of acquisition strategy, campaign delivery, ROI performance and channel optimisation, whilst leading a small team and working closely with senior stakeholders across the business. This role would suit someone who thrives in a fast-paced, entrepreneurial environment and enjoys combining strategic thinking with hands-on delivery. The Role Own and deliver the customer acquisition and growth strategy Drive high-volume B2C lead generation across multi-channel campaigns Manage and optimise acquisition activity across digital, direct marketing, email, SMS and offline channels Test and scale new routes to market including partnerships, media and brand-led activity Monitor and improve key metrics including CPA, conversion and ROI Balance customer demand generation with operational capacity Lead campaign planning, execution and performance analysis Manage agencies, suppliers and external marketing partners Lead and develop a small marketing team Use data and insight to continuously improve performance and customer journeys About You Proven experience within customer acquisition, growth marketing or performance marketing Strong background in high-volume B2C marketing environments Experience delivering multi-channel acquisition campaigns Commercially focused with strong ROI and performance management experience Comfortable owning budgets, reporting and optimisation Strong understanding of both offline and digital marketing channels Data-driven with excellent analytical skills Able to operate at pace within a hands-on environment Confident influencing stakeholders cross-functionally Previous experience managing agencies and/or small teams Opportunity to shape and scale customer growth strategy within a growing consumer business with competitive salary, bonus bens, hybrid working. If you’re a commercially minded growth marketer who enjoys driving measurable customer acquisition performance across multiple channels, we’d love to hear from you.