Marketing and Communications Manager

Back to All JobsMarketing and Communications Manager New YorkDirect PlacementJob #26-00012$90K – $135K / Year Posted Mar 17, 2026 Job Title MARKETING AND COMMUNICATIONS MANAGER Introduction Craft is recruiting on behalf of a well-established specialty finance platform in Midtown Manhattan seeking a Marketing & Communications Manager to lead marketing strategy and execution across brand, website, and business development support. This role is ideal for a hands-on marketer who can build structure, improve messaging, and directly impact lead generation in a fast-moving fintech environment. Why This Role Matters. We are investing in growth and need a leader who can: - Drive messaging and execution for a new website - Support business development reps with targeted campaigns and collateral - Build a clear, consistent market presence that improves qualified lead flow This is a role with real visibility and impact. You won't just "run campaigns” — you'll help shape how we tell our story and how prospects engage with the business. Key Responsibilities - Lead the development and refinement of brand messaging, positioning, and communication strategy - Own website messaging and partner with internal/external teams to drive website progress, content quality, and conversion-oriented improvements - Build and execute marketing campaigns that support business development efforts and increase qualified lead volume - Create and maintain sales enablement assets (pitch decks, one-pagers, email content, outbound support materials) - Partner with CEO/COO and business development leadership to align marketing priorities with revenue goals - Translate financing model, partner ecosystem, and client value proposition into compelling content for prospects and partners - Manage external vendors/agencies/freelancers for design, digital, and content initiatives - Track campaign and website performance metrics; provide regular reporting and recommendations - Ensure all communications are accurate, professional, and aligned with the company's reputation and standards - Operate as a true individual contributor who can prioritize, execute, and iterate quickly without heavy structure What We're Looking For - Bachelor's degree in Marketing, Communications, Business, Finance, or related field - 4+ years of marketing/communications experience with increasing ownership - Experience in fintech, lending, financial services, or similarly complex B2B environment strongly preferred - Strong ability to simplify complex financial offerings into clear market messaging - Proven experience supporting growth campaigns and lead generation initiatives - Experience managing website projects and collaborating with cross-functional stakeholders - Strong writing, communication, and stakeholder management skills - Comfortable in a lean, high-accountability, on-site environment - Data-driven mindset with ability to connect marketing activity to business outcomes Location Full-time on-site role in Midtown Manhattan Compensation and Benefits Salary Range: $90,000 to $135,000 depending on experience. Benefits include: - Medical, Dental, and Vision Insurance - Life Insurance and Commuter Benefits - 401(k) Retirement Plan - Health Savings Account (HSA) - Flexible Spending Accounts (FSA) - End-of-year discretionary performance bonus This role offers strong upside for a marketer who wants to make a clear imprint at a growing fintech company. The right person will shape core messaging, improve lead generation outcomes, and become a key partner to executive leadership. MARKETING AND COMMUNICATIONS MANAGER Introduction Craft is recruiting on behalf of a well-established specialty finance platform in Midtown Manhattan seeking a Marketing & Communications Manager to lead marketing strategy and execution across brand, website, and business development support. This role is ideal for a hands-on marketer who can build structure, improve messaging, and directly impact lead generation in a fast-moving fintech environment. Why This Role Matters. We are investing in growth and need a leader who can: - Drive messaging and execution for a new website - Support business development reps with targeted campaigns and collateral - Build a clear, consistent market presence that improves qualified lead flow This is a role with real visibility and impact. You won't just "run campaigns” — you'll help shape how we tell our story and how prospects engage with the business. Key Responsibilities - Lead the development and refinement of brand messaging, positioning, and communication strategy - Own website messaging and partner with internal/external teams to drive website progress, content quality, and conversion-oriented improvements - Build and execute marketing campaigns that support business development efforts and increase qualified lead volume - Create and maintain sales enablement assets (pitch decks, one-pagers, email content, outbound support materials) - Partner with CEO/COO and business development leadership to align marketing priorities with revenue goals - Translate financing model, partner ecosystem, and client value proposition into compelling content for prospects and partners - Manage external vendors/agencies/freelancers for design, digital, and content initiatives - Track campaign and website performance metrics; provide regular reporting and recommendations - Ensure all communications are accurate, professional, and aligned with the company's reputation and standards - Operate as a true individual contributor who can prioritize, execute, and iterate quickly without heavy structure What We're Looking For - Bachelor's degree in Marketing, Communications, Business, Finance, or related field - 4+ years of marketing/communications experience with increasing ownership - Experience in fintech, lending, financial services, or similarly complex B2B environment strongly preferred - Strong ability to simplify complex financial offerings into clear market messaging - Proven experience supporting growth campaigns and lead generation initiatives - Experience managing website projects and collaborating with cross-functional stakeholders - Strong writing, communication, and stakeholder management skills - Comfortable in a lean, high-accountability, on-site environment - Data-driven mindset with ability to connect marketing activity to business outcomes Location Full-time on-site role in Midtown Manhattan Compensation and Benefits Salary Range: $90,000 to $135,000 depending on experience. Benefits include: - Medical, Dental, and Vision Insurance - Life Insurance and Commuter Benefits - 401(k) Retirement Plan - Health Savings Account (HSA) - Flexible Spending Accounts (FSA) - End-of-year discretionary performance bonus This role offers strong upside for a marketer who wants to make a clear imprint at a growing fintech company. The right person will shape core messaging, improve lead generation outcomes, and become a key partner to executive leadership.