Portfolio Marketing Manager

<p>About the company</p> <p>A leading international events business delivering large-scale exhibitions and conferences across multiple industry sectors. The organisation is known for building high-impact event brands that connect communities, drive commercial growth, and deliver measurable value for both exhibitors and attendees.</p> <p>With a growing global portfolio, the business offers strong career progression, exposure to high-performing teams, and the opportunity to work on market-leading events.</p> <hr /> <h2>Role responsibilities</h2> <ul> <li>Deliver integrated marketing campaigns across a portfolio of B2B exhibitions and events.</li> <li>Managing and supporting a junior team</li> <li>Drive visitor and exhibitor engagement through multi-channel activity including email, digital, social, and partnerships.</li> <li>Support campaign planning, working closely with senior stakeholders to align activity with commercial objectives.</li> <li>Manage audience segmentation and CRM activity to improve targeting and performance.</li> <li>Collaborate with sales teams to support lead generation and exhibitor retention.</li> <li>Oversee campaign performance, tracking registrations, engagement, and ROI.</li> <li>Coordinate content, assets, and timelines to ensure campaigns are delivered effectively.</li> <li>Identify opportunities to improve campaign performance and audience growth.</li> </ul> <hr /> <h2>Candidate background</h2> <ul> <li>5+ years&#8217; experience in B2B events or exhibitions marketing.</li> <li>Proven experience delivering multi-channel marketing campaigns.</li> <li>Line management experience </li> <li>Strong understanding of how marketing supports revenue, including delegate and exhibitor engagement.</li> <li>Experience working with CRM systems and marketing tools.</li> <li>Confident copywriter with strong communication skills.</li> <li>Highly organised and able to manage multiple campaigns simultaneously.</li> <li>Commercially aware with a proactive and results-focused approach.</li> </ul> <hr /> <h2>Closing note</h2> <p>If you have experience delivering B2B event marketing campaigns, enjoy working across a portfolio, and want to take ownership of campaign performance, then click apply or email to start a confidential conversation.</p> <p><img src="https://counter.adcourier.com/bWFya2V0aW5nNi4wMDQ2Ni4xMzEwOEBibXMuYXBsaXRyYWsuY29t.gif"></p>