Digital Marketing Specialist

Are you familiar with optimisation and analysis of users’ web behaviour? Great! We're looking for someone like you! Digital Marketing Full-time On- site - Opole B2B Contract of Mandate Contract of Employment Mid Requirements You’re a perfect fit if: you are experienced in executing marketing tasks online; you know the basics of onsite optimisation; you can run an analysis of users’ web behaviour on websites; you are familiar with tools such as Semrush, Hotjar, GSC, GA4, GTM, and Hubspot; you can manage recipients’ lists with no difficulty (i.e. working on sets); you are fluent in English, both in speech and writing (B2 required); you have conducted several simple PPC campaigns before; you are self-motivated and complete your tasks accurately; you can work under time pressure; you are self-confident and have a great sense of humour; you are a systematic person who can collect and analyse data; you can think outside the box and have no problem adapting to a dynamic market; you want to develop in an international gaming company. Job Description You will be responsible for: planning and executing marketing campaigns to promote our games, increase brand awareness among clients, and provide a backup for the sales team; implementing e-mail marketing-related projects – fulfilling and delivering the campaign and managing recipients; operating the company's social media profiles; cooperating with project managers, sales department, HR, outsourcing agencies, and business partners on strategy implementation and effectiveness; conducting ABM projects. taking care of the positive brand image online and working with our international media partners; updating the company’s website and positioning both products and the brand; advertising the company’s industry and internal events to promote the employer’s brand; preparing market, trends and competition analysis.