About the Role
Summary *Preferred candidate, a South Carolina resident, open to remote. Responsible for planning, development, direction, and management of all activities related to product and program development for assigned division's business. Determines the demand for new or enhanced product, programs and services through market research and analysis. Responsible for the development of new/enhanced products and programs from idea generation to implementation. Projects market potential and estimate market penetration. Tracks financial information on the performance of products and programs. Maintains relationships with outside product vendors. May manage, direct, and/or develop any or all of the following in administration/support of product and program development for assigned division's business: manages the collection, analysis and preparation of tracking reports for sales information and/or contests; develops and implements technology strategies that support assigned division; directs development of Web related applications as it relates to division; manages activities of staff engaged in supporting market research, product development, sales reporting, and Web site management; responds/reviews RFPs/RFIs. Description Location: This position can be remote. Preferred candidate South Carolina resident with flexibility to come onsite 4101 Percival Road Columbia, SC 29229. What You Will Do: Manage staff and provide leadership. Ensures effective tasking/utilization of staff while developing their skills and abilities. Identifies, evaluates and manages new business opportunities and marketing initiatives. Contributes to the development of marketing strategies, key messages and product positioning. Coordinates operational readiness and launch activities. Defines and implements new processes and procedures to increase overall project execution efficiency. Provides guidance, direction and support related to the use of data, analysis and research within marketing efforts. May perform any or all of the following in manager role in support of product development for assigned division: ensures overall quality of division's or assigned section's Web sites; maintains proposal database; responds to RFPs/RFIs, ensuring that all responses are accurate and promotes the advantages of products/services; conducts qualitative or quantitative market research in order to monitor the competitor or industry. We Require You to Have: Required Education: Bachelor's Degree Equivalency: 4 years job related work experience or Associate's and 2 years job related work experience (Equivalency not applicable for the Celerian Group. Bachelor's degree required) Required Work Experience: 5 years marketing research/product development/E business fields. 1 year of the 5 years must have been in a supervisory or lead role or equivalent military experience in grade E4 or above. Required Skills and Abilities: Excellent verbal and written communication skills. Strong organizational and project management skills. Ability to lead and direct others. Negotiation skills. Demonstrated ability to negotiate vendor agreements. Demonstrated ability to lead complex project management initiatives. Demonstrated ability working with health care pricing methodologies and the ability to adapt payment methodologies to non-traditional products. Ability to work independently with minimal supervision. Knowledge of the healthcare industry and the marketplace. Knowledge of multiple aspects of business including claim processing, reimbursement, benefit design, administrative and medical policies, marketing strategies and insurance regulations. Required Software and Other Tools: Microsoft Office. We Prefer You to Have: Preferred Education: Bachelor's degree- Business, Management, Marketing, or related field. Preferred Skills and Abilities: Self-motivated with strong attend to detail. Knowledge of electronic applications and their uses. Knowledge of marketing principles and techniques. Proven leadership skills. Equal Employment Opportunity Statement BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains affirmative action programs to promote employment opportunities for individuals with disabilities and protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations. We are committed to working with and providing reasonable accommodations to individuals with disabilities, pregnant individuals, individuals with pregnancy-related conditions, and individuals needing accommodations for sincerely held religious beliefs, provided that those accommodations do not impose an undue hardship on the Company. If you need special assistance or an accommodation while seeking employment, please email mycareer.help@bcbssc.com or call 800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis. We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer. Here's more information. Some states have required notifications. Here's more information. If you don’t have an account with us and don’t see the dream job you are looking for, click on the link above to Join Our Talent Community by submitting your resume and contact information and we will reach out if we find a good fit. Welcome Here’s Your Smart Career Move Why should you join the BlueCross BlueShield of South Carolina family of companies? Other companies come and go, but for more than seven decades we’ve been part of the national landscape, with our roots firmly embedded in the South Carolina community. Business and political climates may change, but we’re stronger than ever. Our A.M. Best rating is A+ (Superior) — making us the only health insurance company in South Carolina with that rating. We’re the largest insurance company in South Carolina … and much more. We are one of the nation’s leading administrators of government contracts. We operate one of the most sophisticated data processing centers in the Southeast. We also have a diverse family of subsidiary companies that allows us to build on a variety of business strengths. We deliver outstanding service to our customers. If you are dedicated to the same philosophy, consider joining our team! Veterans Welcome! BlueCross is a strong supporter of our veterans, and many service men and women have joined our ranks. We’ve found the dedication, work ethic and job skills that serve well in the military excel in many of our lines of business, and we proudly have veterans filling positions in Human Resources, Information Technology, Customer Service, Operations, General Services and more. Through our government contracts, we also have employees serving at Shaw Air Force Base, the Naval Health Clinic in Charleston, the Naval Hospital in Beaufort and in our hometown of Columbia, S.C., at Ft. Jackson. If you are a full-time employee in the National Guard or Reserves, we will even cover the difference in your pay if you are called to active duty. 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