EMEA Marketing Specialist

EMEA Marketing Specialist – Service & Aftermarket Growth Ready to shape the future of food processing technology? At JBT Marel, we are transforming how the world’s most essential industries operate. With a presence in more than 100 countries and an ambitious growth strategy, we are looking for talented individuals who want to grow with us and make a real impact. This is your opportunity to join a global leader and help take our Service & Aftermarket business to the next level. Why this role matters Our Service business is the heartbeat of customer success. Retrofits, upgrades, spare parts, and maintenance solutions help our customers operate at their best every day. As EMEA Marketing Specialist – Service & Aftermarket Growth, you will play a key role in shaping how these solutions are positioned in the market. You will design campaigns, create compelling content, and build marketing programs that generate measurable growth. If you enjoy combining creativity with analytics, strategy with execution, and collaboration with tangible results, this role will give you the platform to thrive. What you will own Drive marketing that moves the needle Develop and execute marketing strategies promoting our Service portfolio, including retrofits, upgrades, spare parts, and maintenance solutions Identify and target key audiences through segmentation and CRM insights (Salesforce) Launch integrated campaigns across digital channels, social media, email, and events Generate qualified leads and strengthen long-term customer relationships Create content that inspires action Develop compelling sales and marketing materials that simplify complex technical solutions Craft clear messaging that highlights the value of our Service offerings Maintain and optimize website content and digital channels for visibility and engagement Champion the JBT Marel brand Ensure brand consistency across all marketing touchpoints Maintain templates, visual assets, and brand guidelines Design engaging visuals and contribute to creative marketing projects Leverage data & CRM tools Use Salesforce to support audience segmentation, campaign tracking, develop reports & dashboards and lead management Maintain accurate CRM data and actionable insights Monitor campaign performance and translate insights into smarter marketing decisions Collaborate across borders Work closely with sales teams across EMEA to support business growth Manage agencies and external partners to deliver high-quality marketing output Partner with global Brand & Communications teams on cross-regional initiatives What you bring Bachelor’s degree in Marketing, Brand Management, Business Administration, or Graphic/Visual Arts Experience in B2B marketing, preferably in technical or industrial environments Strong digital skills including Microsoft Office and Adobe Creative Suite Experience with Salesforce or other CRM systems is a strong advantage Analytical mindset and confidence working with marketing data Creative, proactive, and solution-oriented attitude Ability to thrive in a fast-paced international environment Fluency in English (additional languages are a plus) Who you are You are a versatile marketer who enjoys variety in your work. One day you might be launching a campaign, the next designing a brochure, analyzing campaign performance, or refining marketing strategy for our Service portfolio. You bring creativity, initiative, and curiosity, and you enjoy collaborating across teams and cultures to achieve results. About JBT Marel At JBT Marel, what we do matters. Our purpose is to transform the future of food and support a more sustainable food industry. Our values guide everything we do: Serve with integrity Create with collaboration Grow with excellence Advance with innovation We are committed to helping our employees grow by offering development opportunities, new experiences, and a collaborative global environment. What we offer Competitive salary depending on location and experience Country-specific benefits including holiday allowance, pension, and healthcare Opportunities for professional development and career growth An inclusive international culture working with global teams The opportunity to contribute to world-class projects in the food industry Interested? If this opportunity excites you, we encourage you to apply and submit your resume. Join us. Shape the future. Start at JBT Marel. #LI-KH1 #LI-Remote Welcome to our temporary careers site. While we finalize our new website, you can explore open roles and start your career journey with JBT Marel here. At JBT Marel, we’re transforming the future of food through technology, innovation, and collaboration. Our work helps make the global food system more sustainable — and it’s powered by thousands of talented people around the world. We value collaboration, integrity, innovation, and continuous growth — and we believe the best ideas come from diverse perspectives working together. If you’re looking for meaningful work and the chance to make a real impact, explore opportunities at JBT Marel and get ready to transform the future of food.