Property Marketing Manager - Romford

Salary: £35,000 - £40,000 depending on experience
Location: Romford / Essex

About the Role
Our client is looking for a commercially minded Property Marketing Manager to lead the day-to-day marketing activity for our estate agency business. This role is focused on generating valuation opportunities, landlord enquiries, and strengthening our local brand presence.
 
You will work closely with the sales and lettings teams to turn business objectives into practical marketing campaigns. This is a hands-on role suited to someone who understands that marketing in estate agency is about driving results, not just creating content.
 
Key Responsibilities

• Plan and deliver local marketing campaigns to generate market appraisals and landlord leads
• Develop the brand to become recognised within the local community
• Manage social media, email marketing, website updates, and digital campaigns
• Create brochures, window cards, blog content, and printed materials
• Support property launches and ensure high-quality marketing of listings
• Coordinate leaflet drops, local campaigns, and events
• Work closely with sales and lettings teams to support pipeline activity
• Plan and manage landlord events to promote the business in the area
• Track and report on marketing performance and results
• Maintain consistent brand messaging and visual identity

About You

• Previous marketing experience (property or estate agency preferred)
• Strong copywriting and communication skills
• Good understanding of social media, email marketing, and website management
• Highly organised with strong attention to detail
• Commercial mindset with interest in lead generation
• Able to manage multiple projects and deadlines
• Comfortable working closely with sales teams
• Proficient with tools such as Canva, CRM and Email nurture platforms.

Success Measures

• Increase in market appraisal bookings
• Growth in landlord enquiries
• Improved consistency of marketing output
• Stronger local brand visibility
• Clear reporting on campaign performance

Please Note: Rayner Personnel are acting as a recruitment agency with regards to this position. By submitting your application, you are consenting to Rayner Personnel processing and storing your data for the purposes of your job search. 
 
We receive a great many applications for our vacancies and try to respond to as many as we can as quickly as possible. If you have not heard from a member of the team within 48 working hours, please assume that on this occasion your application has not been successful, but please feel that you may apply for other roles we are advertising in the future.