ABOUT THE COMPANY
A high-growth European consumer brand is hiring a Senior Paid Search Specialist to join its performance-driven growth marketing team. Operating across multiple international markets, the company is known for its strong product offering, data-led strategy, and commercial discipline. The team combines deep analytical focus with operational rigor to support scalable, sustainable growth.
This role is ideal for someone who is passionate about performance marketing and looking to make a measurable impact in a fast-paced, outcomes-focused environment.
ABOUT THE ROLE
The Senior Paid Search Specialist will be responsible for developing and executing paid search campaigns across key platforms. The role will focus on increasing qualified demand, optimizing cost per acquisition, and contributing to profitability targets. Collaboration with revenue, analytics, and commercial teams will be central to success in this position.
KEY RESPONSIBILITIES
Build and execute paid search strategies to drive qualified demand and acquisition
Manage day-to-day operations of campaigns across Google Ads, Bing Ads, and other relevant platforms
Analyze performance data to identify trends, opportunities, and areas for improvement
Optimize cost per acquisition while maintaining campaign quality and consistency
Own budget allocation and tracking to ensure performance goals are met
Monitor and report on key metrics such as volume, efficiency, and cost of sale
Collaborate cross-functionally to align paid search initiatives with overall business goals
Contribute to testing and process improvements within the performance marketing function
Stay current with best practices and trends in paid media and search engine marketing
REQUIREMENTS
Bachelor’s degree in Marketing, Business, Communications, or related field
5+ years of experience in paid search, performance marketing, or digital advertising
Proficiency in tools such as Google Ads, Bing Ads, and Google Analytics
Strong analytical skills and data-driven decision-making mindset
Excellent time management and prioritization abilities
High attention to detail and a commitment to executional excellence
Comfortable in dynamic, fast-changing environments
Fluent in English
WORKING MODEL
Hybrid: 4 days per week in-office. Office location is in Lisbon.
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